Dreamworks choosing quantity over quality
Filed under: Animation, Newsstand
Dreamworks Animation has plans to release two theatrical films plus a straight-to-video title each year over the next five years. So says this article, which features an interview with Jeffery Katzenberg. Katzenberg, apparently a big fan of seeing animated lions get hit in the crotchular area, has seen the pot of gold that the Shrek films produced and figures franchises are where the reall money is. The article really is a big wet sloppy kiss to Katzenberg and goes to great lengths to spotlight how revolutionary his approach to digital animation has been. In reality it's just taking Henry Ford's assembly line and applying it to talking animals. 









Reader Comments (Page 1 of 1)
6-16-2005 @ 4:19PM
orimental said...
2 theatrical films and 1 straight-to-video film per year for the next 5 years? That is going to be hard to do if they want the quality to be Shrek-caliber. The straight-to-video releases from Disney as of late are suffering from quality issues because they want to milk the cash cow before it runs dry. People won't mind to wait another year for a sequel if it means a better story and a better composed film.
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