The Truth About An Inconvenient Truth
Filed under: Documentary, Independent, Paramount Classics, Movie Marketing, Politics, Cinematical Indie
Hollywood Elsewhere's Jeff Wells opened up a politely-worded can of whup-ass the other day all over MCN's David Poland for what he called Poland's slamming of the Al Gore-global-warming documentary, An Inconvenient Truth, as a film "no one really wants to see" (note: I tried to find the actual piece where Poland wrote this and couldn't, so perhaps Poland said this in a private conversation). At any rate, as Mark noted the other day, Gore has been everywhere promoting his film, which he calls the "ultimate action flick", but Poland's not the only one questioning whether people really care enough about the issue of global warming to shell out their cash to see the flick, much less make major lifestyle changes as a result.
The Hollywood Reporter's Anne Thompson wrote a piece the other day on the filmmakers' tireless promotion of the doc, which will be showing at Cannes in spite of having already opened at other fests, and how Paramount Classics is taking a risk opening a documentary about global warming against X-3 on Memorial Day weekend.
As I said in my review of the film during Sundance, I'm not sure how this film will play to mainstream audiences. It's an engaging film, yes. It's being pushed in the trailer as "the scariest film you'll ever see", and that may not even be an exagerration, and the topic -- the possible End of Life As We Know It -- is way more important than seeing Wolverine kick someone's ass (or should be, anyhow), but will Middle America care? I can see the film doing well in arthouse theaters and in environmentally-conscious, liberal cities like Seattle, but will it play in the Midwest and South to the "red state Humpty Dumpties" Wells so scathingly refers to?I don't know what things look like in your neighborhood, but here in the suburbs of liberal Seattle, the streets are crammed bumper-to-bumper with well-heeled duel-incomers cramming their massive Hummers and SUVs into compact car spaces, and $3-plus gas prices don't seem to be putting a dent in that. What will it take to really make people care about -- and act on -- the message of An Inconvenient Truth? Maybe Al Gore needs to go around the country to screenings, lighting folks on fire with post-show Q&As, to really get people to translate any sense of alarm the film generates into action.
Reader Comments (Page 1 of 2)
5-08-2006 @ 11:38AM
Dan said...
It's worth noting that while Gore's publicity tour for this movie has, indeed, been mostly relentless, they aren't doing a press day for the movie with Los Angeles-based reporters. Initially there was an invite for roundtables that included the director, other producers, but no Gore. Then, when the absence of Gore provoked apathy from the press, the entire thing was pulled...
That will have no impact on anything, but it's still a minor perplexity...
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5-08-2006 @ 11:55AM
Greg said...
The X-Factor (not a reference to the Wolverine comment) is that an engaging documentary can wind up being popular. Even the Red States turned out to see Michael Moore bash Bush, and everyone loves those damn penguins. Hopefully this one will attract a few more people than Grizzly Man, which was amazing.
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5-08-2006 @ 12:33PM
Adrian Chong said...
Is it really about "major lifestyle changes" or more about awareness and dialogue.
Changes can occur incrementally the whole point is that a small subset of culture should not take on the onus of changing everything. There should be concessions made on a federal level to allow green choices to be good choices.
To me this film isn't about right or wrong, cool or uncool, red or blue. It's about understanding there is a problem and working towards a solution.
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5-08-2006 @ 12:54PM
Alex said...
Greg, the thing about Michael Moore and Fahrenheit is that it was drenched in controversy, from Moore's Oscar to the fact that it was about Bush in an election year, to the inconsistencies in Bowling for Columbine. It was kind of impossible to avoid hearing about the film. The thing is there's no such widespread controversy surrounding this film. The little buzz I hear is "Oh... Al Gore made a movie about global warming... can you pass the salt?" It's hard to convince people it's controversial when no one has heard of it and the right isn't complaining about it. It's pretty much going to be preaching to the converted, sadly. It's safe to say anyone who will see this film already knows we've screwed up the planet in some form.
Pretty much the only person who can get people to go see this is Oprah. She ought to do a series of interviews with Al Gore to promote this, not just one show. Otherwise, with 3 weeks before opening, it's gonna get trounced.
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5-08-2006 @ 2:09PM
James Hudnall said...
I plan to envicerate this film on my blog because it's a pack of lies. Just the trailer alone is full of laughable falsehoods that have been discredited by scientists involved in the very studies he cites.
I did a warm up to the thing here:
http://jameshudnall.com/blog.php?/weblog/the_reality_of_reality_global_warming/
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5-08-2006 @ 5:04PM
Finished.Law.School said...
This film is left wing liberal propoganda so there is no real reason to waste time watching it...
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5-08-2006 @ 6:58PM
Harry Mays said...
He's a bonafied nut.
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5-08-2006 @ 7:27PM
Diana said...
And here come the whining little conservative children to tell us that global warming isn't really happening, everything is normal, it's all a conspiracy of the left... *yawn* Predictable.
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5-08-2006 @ 8:08PM
Cori said...
I'm a "whiny little conservative" who happens to think that Global Warming is very real and if the movie comes to my city, I will go to see it. We have a responsibility to be good stewards of this earth we have been blessed with, therefore it is important for conservatives to realize we need to HELP these so called "green" people instead of berating them.
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5-08-2006 @ 8:46PM
Josh Boelter said...
I plan to eviscerate X-Men in my blog because it's a pack of lies. It's just more of Hollywood pushing it's mutant scissor-hands agenda.
And I agree with Cori that we need to be good stewards. Even if the global warming scientists turn out to be wrong (and I don't think they are wrong), using renewable energy will make the air and the water cleaner. Anyone who's against a cleaner earth is a jerk, regardless of political persuasion.
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5-08-2006 @ 8:52PM
Mike Zion said...
It sould concern us all. We all sould do what we can to help earth and slow global warming. If its coming because its whats going to happen no matter what we do well than we can't stop nature. The world turns and changes happen and it may not be for our good. We need to live for today but save our childrens next generation. No one knows all the truths. Please care about our children and do what you can to fight for their rights. We all have just one life than thats it. So make the most of it.
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5-08-2006 @ 10:45PM
Lena Cummings said...
IF global warming were a fact, instead of a theory, I would gladly see the movie. However, since we are dealing with a theory, and the people who are promoting it are politicians, I see no other way to look at it but political manuevering. To remind each of us of what our personal responsibilities are to be "good stewards" is correct, however, I think we need to each be responsible in every aspect, including honesty, which leaves out our friends the politicians out from the getgo.
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5-08-2006 @ 10:57PM
susan b chapman said...
Gore is onto something essential for our local and global survial. Just look at the increase in endangered species which may eventually incude our own, diminishing natural resources, global warming, stronger, more damaging weather patterns, polluted air, water and food due in part to our wasteful, undereducated lifestyles during the last 25 years nationally and realize that Gore may be the teacher for implementing lifesaving environmentally healthy changes, nationally and internationally. I think as long as Gore can be a Pro Life candidate as well, the students are ready. The two positions, the Pro- Environment and Right-to-Life are not mutually exclusive, but require the same moral and ethical commitment, thinking and personal responsibility to make liveable personal lifestyle changes that allows healthy life to continue.
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5-09-2006 @ 12:21AM
Diana said...
It's not just "politicians" who are informing the public of this "theory" (that was a heckuva theoretical hurricane season last year, and polar bears are drowning, theoretically because icebergs are melting at a theoretically alarming pace), and the cynics who choose to denounce this crisis as "politics" are the same souls who will be crying "why didn't anyone doooooooo anyyyyyyythiiiinngg" once it hits them.
It's real. Whether we want to believe it or not, whether we want to acknowledge it or not, and whether or not we choose to run and hide from reality.
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5-09-2006 @ 2:34AM
James said...
I find it appalling that there are seemingly educated, informed individuals around us that can actually say that global warming is not an actual issue, just a "theory". That blows my mind. Any reasonably intelligent person can access a computer or a library and find scientifically proven fact after fact that this is a real and threatening issue that effects so many other facets of our existence. Melting ice caps and dying coral reefs will cause water levels to rise along with more powerful storms that cause the oceans to surge and bubble over entire cities. This has happened already. Heat waves, eroding soils and expanding deserts are shutting out vegetation and causing food shoratges all over the world...including our own backyards. Species are continuing to become extinct, fisheries are collapsing, rangelands are disappearing and forests are chopped down due to the influx in construction of modern day suburbia. These are all issues, cold hard facts that we are faced with. Not in the centuries to come, but within our own lifespan. Civilizations fall because thier economies are crushed by environmental issues. This is a fact that cannot be disputed. It's in every history book and history has an uncanny way of replaying itself.
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5-09-2006 @ 5:56AM
Josh Boelter said...
IF gravity were a fact, instead of a theory, I would gladly go see a movie about Isaac Newton. However, since gravity is a theory, I see no other way to look at it but political maneuvering. Gravity theory is just a bunch of liberal propaganda and the reason apples fall to the ground is really because there's a dude in the center of the earth with a super-high-powered four-pronged vacuum sucking everything back to the earth. Likewise, the earth is probably just getting warmer because the dude with the vacuum forgot to turn off his stove after baking cookies, and his stove points toward the north pole, thus explaining the melting ice caps and drowning polar bears. So we should all keep driving giant SUVs; everything will be fine. After all, consumption of the natural resources worked out just fine for the people on Easter Island.
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5-09-2006 @ 7:02PM
feastorfamine said...
Of course taking care of the planet makes goos sense--I'm not sure anyone disputes that. But how can the public take this movie seriously when scientists are already finding flaws and hyperbole throughout? If we want people to take this issue seriously, finding a "face" without a serious credibility problem is a must.
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5-09-2006 @ 9:40PM
chipper said...
But the "face" behind this movie needs to be in the public spotlight just in time for an upcoming election. I'm not so sure this'll end up being a good spotlight...sounds like he might've played fast with loose facts.
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5-09-2006 @ 11:15PM
Eagle said...
I have to agree that I would take this movie more seriously if Gore wasn't involved. I know I am tired of his rethoric and you can't believe or trust anything he says. I would prefer to seee a documentary put together by scientist that don't have any political agendas!
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5-11-2006 @ 2:33AM
meca streisand said...
I'm all for being a good steward of the earth and making the air and water cleaner, etc. And I believe most Americans feel this way and that's why our air and water *have* been getting cleaner in the last 30 years. The population has grown, but overall quality of life has gone up, too. Lake Erie is no longer on fire and in fact is doing quite well, for example.
For these reasons, and the fact Al Gore is involved as others have pointed out, I'm very skeptical of the movie. If it's the "most important movie you'll ever see," or whatever, why did Al Gore need to get involved? Why couldn't this have been produced by Woody Harrelson or some other well known environmental acitivist? I would trust their intentions a lot more than a politician who looks to be creating publicity for himself.
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