The Best Movie Posters of 2006
Filed under: Distribution, Movie Marketing
With so many movies crowding the box office these days, distributors have to try to produce marketing for their films that will cut through the cacophony of TV, radio, iPods and ringing cell phones. It can be hard to produce a poster that is eye-catching enough to make you stop and give it a second look. What's the last poster that really caught your eye? The blog Sam's Myth has a nice collection up of his favorite five posters from the past year. While we don't agree with all of his choices (Nacho Libre, really?) -- for the most part they're nice picks from the absurd amount that were seen plastered around a town near you.Check out the poster for Dave Chappelle's Block Party, which proves that a movie doesn't have to be great to have a fantastic poster. This is basically a concert film, but the poster really pops and has a 60s/70s feeling to it. Plus, a film like Hard Candy, which was barely a blip on the radar, has what is probably the most visually arresting poster from the entire year. I'm a huge fan of retro art and magic, so naturally I rushed out to see both films that were set in the world of turn-of-the-century magic. I thought The Illusionist was extremely engaging, but The Prestige fell a bit flat for me. The same is true for their posters, as well. In fact, The Illusionist is probably my favorite poster from this year, besides the Superman Returns poster that pays homage to the amazing artwork of Alex Ross.
However, this year has also produced some posters that weren't worth the adhesive they were hung with. What's with The Good German directly ripping off Casablanca? That's a classic movie poster that shouldn't be imitated, and there's a fine line between homage and copying.
Look for my inner Grinch to come out as I post the Worst Movie Posters of 2006 just before Christmas. Bah, humbug!









Reader Comments (Page 1 of 1)
12-14-2006 @ 12:05PM
Sam Smith said...
Wow guys, thanks for the link!
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12-15-2006 @ 6:42AM
Lied Songtext said...
I think the Superman Returns poster is the best movie poster of 2006. The return of a 70 years old legend is simply outstandingly. Another reason for this choice is Alex Ross. I love his brilliant artworks.
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12-15-2006 @ 11:07PM
Shawn said...
There are so many styles of movie posters than can catch ones eye. It helps to promote the movie and gives the soon to be viewers something to talk about!I buy a lot of my movie prints at http://www.stage-fright.com
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