'The Dark Knight' Update: New Joker Pic (Slowly) Arrives!
Filed under: Action, Warner Brothers, Fandom, Movie Marketing, Comic/Superhero/Geek, Remakes and Sequels, Images
The folks over at Empire Online are slowly revealing what appears to be a brand new image of Heath Ledger as The Joker in this summer's The Dark Knight. The link on the main site reads: "He is coming ... 3 days to go," which, we imagine, means the full pic will be revealed three days from now. (Click on the image to the right to see the full pic currently on the site.) Whether this is just a photo or the cover of their January '08 issue, we do not know, but it looks like we'll get a nice, crystal clear full-body look at Ledger's Joker by the end of the week.
Warner Bros. has been going all-out when it comes to marketing one of this summer's hottest flicks; not only have they been teasing us with images and tiny trailers, but they're apparently bringing the entire city of Gotham to the web. A few days ago, a number of sites were launched -- including a full, four-page mock-up of The Gotham Times (which included real articles), as well as a Joker-fied copy of the same paper. Additionally, other web addresses contained within the articles went live, all of which look to be setting up the film (ie: the current state of Gotham City) in some way, shape or form. You can even send email tips to the Gotham Police, as well as to The Gotham Times itself, and get replies. It's a lot of fun, and definitely one of the better marketing campaigns I've ever seen. The Dark Knight hits theaters on July 18.










Reader Comments (Page 1 of 1)
11-26-2007 @ 1:13PM
PMcCarron said...
It shows three open slots across the bottom now since you posted this image.
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11-26-2007 @ 3:08PM
SM said...
Good job keeping the internet fans entertained but as for the film Im keeping it cautiously optimistic. With BB I had no expectations due to the traumatic experiences the past Batfilms did to the fans so overall I was pleased but this time the hype and expectations are high. And another thing Im not really a fan of Ledger and Im bummed out Batman's love interest is Maggie Gyllenhaal.
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11-26-2007 @ 5:29PM
James said...
Im more after the trailer.
Other than the Joker I want more Detective Gordon as in Gary Oldman. He's my favorite actor and I dont like Jack Nicholson's cartoonish joker much so I really hope Heath Ledger's interpretation will be unforgettable. Where is Katie Holmes when we need her?
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11-26-2007 @ 5:46PM
Midnight13 said...
Why would Empire reveal the first full length image of The Joker before WhySoSerious.com? Speaking of which that site is starting to fustrate me. Weren't we supposed to get another prize around Thanksgiving? I'd like to think maybe the Christmas prize after the next clown task will be the first full length trailer.
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11-26-2007 @ 5:50PM
Midnight13 said...
Why would Empire reveal a full length picture of The Joker before WhySoSerious.com? Speaking of which weren't we supposed to get something on Thanksgiving? So far nothing new has been revealed. I sure the Christmas scavanger hunt will lead to the first full length trailer.
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