Image of the Day: New 'Dark Knight' Poster
Filed under: Action, Fandom, Movie Marketing, Comic/Superhero/Geek, Remakes and Sequels, Posters

Ya know, after the 457th poster was released for The Dark Knight, I said to myself, "That's it! I'm done! They've convinced me to see it!" But then they go and give us another ridiculously cool poster (click image to enlarge) and I'm just speechless. Seriously, what more is there to say? Honestly, I think everyone at Warner Bros. drank a little of that crazy Joker juice because the marketing campaign for this film has taken on a life of its own. Is there really someone controlling it from behind the scenes, or has the marketing gone postal? Perhaps the other posters have come to life and are now creating more posters -- meanwhile some poor schmuck over at Warners is locked in a storage room with his hands tied, desperately trying to warn everyone that the Dark Knight viral campaign has gone mad. He's sweating, slowly inching toward the door doing one of those hands-tied-hobble-hops. And just as he gets there, this poster walks in, slaps him across the face with the butt of a gun and says, "Sit tight baldy ... it's all part of the plan.
July 18. Need we say more?
[Thanks Jay]










Reader Comments (Page 1 of 1)
7-01-2008 @ 4:33PM
Joseph J. Finn said...
I wonder if they hired Dave McKean for this poster or if it's just a deliberate take on his creepy artwork for Batman: Arkham Asylum (examples seen here and here).
Reply
7-01-2008 @ 4:38PM
JimeneX said...
This poster is amazing....
Reply
7-01-2008 @ 6:02PM
Mr. R said...
I promised myself not to look at anything Batman until the movie but the other day I gave into temptation and checked some of the IESB.NET clips that were leaked to Youtube and the one with the batpod chase "there is a Batman" is just out of this world. Hadn't felt like this since The Fantom Menace but for what I can see, this one will not disappoint at all. Now this poster, are they trying to kill us with this viral attack, seriously, I am going Joker here!
Reply
7-01-2008 @ 6:27PM
ProgGrrl said...
I am so with you on this ED...I saw this headline on my RSS and was like, NO NO NO. NO MORE TDK POSTERS, KTHXBAI.
But I. Just. Could not. Resist.
And it's even more awesome than the previous ones.
This has been going on now for almost a year, do you realize that? Since San Diego Nerdfest last July.
Who's running WB's marketing department? Harvey Dent?
Reply
7-02-2008 @ 2:07PM
matt said...
where can i buy this poster???
Reply
7-12-2008 @ 10:18PM
Batmobile Driver said...
*click* well...thats officially my new wallpaper
Reply