The Geek Beat: The 'Dark Knight' Insanity
Filed under: Action, Celebrities and Controversy, Comic/Superhero/Geek, Remakes and Sequels, The Geek Beat
It's rare when geek culture and mainstream movie-goers unite together in barely suppressed excitement. It's so rare that, frankly, it's downright weird when it happens. I'm watching the breathless anticipation that is accompanying The Dark Knight from all corners of the media, from places as diverse as Jezebel and Slate, and wondering how did it come to this...Nevertheless, I'm still not sure where the Dark Knight mania came from. A similar excitement preceded last year's 300, but I think that was largely due to the glut of advertising, TV spots and MySpace banners in the weeks beforehand. This year, Iron Man had a similar effect, but it was practically overnight, and driven largely by the shockingly good reviews. And even so, I have friends and family who still haven't gotten around to seeing Iron Man or 300 despite the buzz – but they've had Dark Knight earmarked for months.
Why? It was hardly the success of its predecessor, Batman Begins. That movie came and went with a relative whisper. The only people I knew who were obsessively watching it and thinking about it were film and comic book geeks. It didn't seem to have much of an impact on average moviegoers. (Still, it did make $205 million in North America alone. --SW) A perfect example of this is my dad, who actually really likes Batman. You can't really interest him in Wolverine, Iron Man, or the Hulk, but he will happily go see the latest incarnation of the Caped Crusader, if only to compare them to Adam West. And so he dutifully rented Batman Begins, watched it, and returned it without much comment. To this day, I don't really know if he cared for it or not. But now he too is counting down to The Dark Knight.
So what was it? The viral marketing? The eye-catching trailers? Or is it the untimely death of Heath Ledger? I am forced to conclude that for many average moviegoers, it's the latter. I do know it's the case with my dad, who was dismissive of Ledger's performance in the first trailer. He preferred Jack Nicholson, which is fine. But now he really really wants to see The Dark Knight, and even mentioned wanting to see one controversial scene in particular. Ledger's death instantly put this movie into the legendary category. People who were only barely aware of its existence at the start of the year were buried in breathless discussion of Ledger's last role -- the role that might have actually killed him. (It didn't.) Now, Christian Bale's interviews are being lovingly posted on Jezebel, a site I enjoy, but one that is normally dismissive of superhero movies. (Perhaps they've carried a torch for Christopher Nolan's vision all along, but I doubt it.)
Without the tragedy, I firmly believe The Dark Knight would have been just another summer movie. I still stand by my original assertion that it was destined to be one of the biggest and best of the summer -- but it would have been more gradual, perhaps. "You have to see The Dark Knight – the Two-Face is really sick!" or "Ledger really redefines The Joker – no one else is going to be able to play him now, it's that good." I wish that could have been, not only because Ledger would be basking in the hype and glory, but because the movie would be judged on its own terms. Of course, I'm not the first person to say this – Devin Faraci of CHUD and Moriarty of AICN have said much the same thing, with the added insight of having actually seen the movie. Faraci even admitted the adulation was making him feel quite contrary, indeed. And ultimately, that's where I see this heading. The Dark Knight's mainstream success could lead to a backlash the likes of which geekdom has never seen.
Or not. Frankly, I'm just dying to see it and judge for myself, worn out with hearing how good it is from those lucky enough to see it before me. I'm suddenly fearful I won't be able to get a ticket to a daytime showing, and feeling insanely annoyed at those waving their midnight showing tickets around. But I'm trying to quell the ugly geek within, who wants to be contrarian and sneer at those so plebian to see the movie just because it's the "in" thing. It's a rare thing when a movie, especially one with such a nerdy pedigree, captures the public imagination. While I wish the circumstances surrounding The Dark Knight were different, and it could rise or fall on its own merits, at least it's a film of quality. That much I can tell. And I would rather people fall over themselves to see a well-made film, and not something along the lines of Meet Dave.










Reader Comments (Page 1 of 1)
7-15-2008 @ 1:09PM
TOMAS said...
I WANT TO SEE IT RIGHT NOW!!!!!
IM LIVING IN ARGENTINA AND HERE THE PREMIERE ITS ON JULY 17 ( HAHAHA)
I ALREADY BOUGHT TICKETS FOR IMAX!
CHEEERSSSSS
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7-15-2008 @ 2:00PM
John R said...
I believe this phenomenon is a combination of at least two things: One is invariably Ledger's performance and the other is the internet.
There are at least 2 scenes (out of 14) in particular that have found themselves on YouTube that are setting the intertubes on fire. One is where the Joker crashes a party looking for Harvey Dent, that bit completely sold me on this film, and the other is the chase between Harvey and the Joker in underground Chicag...er...Gotham (Why wasn't the premier in Chi-Town?). Not to mention whoever has been cutting the trailers for this has done a smashing job.
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7-15-2008 @ 2:02PM
Mr. R said...
Judging from reviews and online images, it seems like a good product. It is a favorite amongst super hero followers, it's got great actors, a wonderful director, a sad tragedy that won't go unnoticed due to amazing acting, super action sequences and seems much better than most summer block busters, surely better than Indiana Jones! This hero doesn't need a walking cane. So why not just fall into the love for the bat? It's good for everyone since the economy and the world in general seem to suck, we need a hero and this one may not be real but escaping for a couple of hours to his world is great therapy.
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7-15-2008 @ 2:36PM
Astin said...
There's a big difference in broad-based appeal between the mainstream DC and Marvel heroes vs the "graphic novel" ones.
Why? History and nostalgia. Superman has existed in popular culture for nearly 80 years, and in that time had cartoons, radio plays, movies, live action tv shows, specials, and countless merchandise. Batman is coming up on his 70th birthday and has nearly the same reach in popular culture.
Compare it to Marvel. Spider-Man and the Hulk both had their old school and more modern cartoons, and live-action shows, and are approaching 50. X-Men were peaking in the 80's and 90's with various cartoons and a ton of comic offshoots, despite being almost as old as Spidey and the green guy.
My point? The pillars of the DC universe have 4 generations of fans today, with a young 5th. Superman is an icon on par with Mickey Mouse, and Batman isn't far behind. They've never been long out of public conciousness or adoration. The Marvel universe is 2nd in terms of this saturation. DC simply had a 30 year head-start.
The creations of Millar or Moore don't even come close to the broad appeal of these, so they remain fodder for geek excitement. Batman though? That's an event.
What about the Spider-Man franchise? Record-breaking opening weekends aren't made by geeks alone. Serenity proved that. It could be argued that "geek" and mainstream have been in lock-step for a decade now, between the appeal of Star Wars (as horrible as the new trilogy is), comic book movies, Lord of the Rings, Harry Potter, Heroes, and anything touched by JJ Abrams. And Batman Begins didn't exactly bankrupt the brothers Warner.
"But I'm trying to quell the ugly geek within, who wants to be contrarian and sneer at those so plebian to see the movie just because it's the "in" thing." It's been the "in" thing for years now, that geek who resents everyone else liking their secret world lost a long time ago.
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7-15-2008 @ 2:59PM
Kevin said...
I don't see how this movie wasn't going to get a ton of hype. Hell, I seem to recall this site posting a ton of discussions about whether or not ledger was the right casting for the joker when it came out, then all the posts when they would release images from the movie, and all of that was well before Ledgers death (from what I recall). Batman has always been one of the biggest superhero's. He's one of only a handful (Spidey, Superman) that the average person knows a lot about. My sister doesn't give a damn about comic books, but she loves Batman. And, as you said, the first movie made over 200 million dollars in the north america alone. The first one was a hit, and it whet everyones appetite for this one. Is Ledgers death playing a part in this? Yes, undeniably so. But people were already curious as to how great his performance was going to be when we started hearing rumors about how dark and psychotic he was playing the Joker, so peoples reactions to his performance is not totally tainted by his passing. This movie was going to be the most hyped and anticipated movie of the summer regardless of that. If it was going head to head with Wolverine or with Spidey 4 or X-Men 4 then maybe we'd be hearing less about it, but when the other superhero movies coming out in a summer are Iron Man and the Hulk than Batman is easily going to be the most popular character.
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7-15-2008 @ 3:00PM
victor de la torre said...
"Meet Dave" should never be mentioned in a TDK article or post.... in fact, it should never be mentioned at all.
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7-15-2008 @ 3:47PM
Moo said...
great column. The hype is pretty astounding. Warranted...I think and hope, but enormous.
I think Ledger's death DOES play into it to a large degree. Begins did well at the Box Office, but not nearly up to Iron Man, X3 or Transformers standards (sadly). The anticipation for the sequel has ramped up exponentially, there is no debating that. I like to think it's a combination of justified excitement based on the quality of Begins and a genuine interest in the characters. Batman is interesting, Joker is interesting. Two-Face, for those who know him as anything but Tommy Lee Jones, is interesting.
But the truth, i think is that for a lot of people it's not about those factors...or at least it's not ALL about that. Ledger's death has given this film an additional edge. The producers of the film have been smart enough not to try to play on that. That interest is self-generating and they do not need to appear to be so crass in order to capitalize on it.
So yeah, I think Ledger's death has a lot to do with it. I also think this movie is gonna rock my face off. Whatever the reasons for the hype, so long as we get the movie i'm expecting I'm satisfied.
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7-15-2008 @ 4:49PM
Gary said...
I can't wait! Watching it after work tonight, 12 hours and counting...
One thing I wanted to add is that you seem to have covered all the bases except one that really appeals to me and that is Christopher Nolan.
I think this guy is getting so overlooked with all the Batman talk, the Ledger talk and this huge hype surrounding the whole movie. But for me he has to be one of the best directors, if not the best in Hollywood today. We have got the Coen's, PTA and Nolan a long way above anyone else at the moment.
Assuming that The Dark Knight will make an entrance into the IMDB top 250 sometime next week (I guess a given) It would mean that Nolan would have all of his last 5 movies in the IMDB top 250 (If we discount the first, self financed movie we could say all of his movies are there.). This guy is a serious directing talent, Insomnia, Memento, The Prestige and the Batfilms would make me excited to see any movie he directs regardless of all the hype that surrounds this one.
I just feel he is getting rather overlooked in everything and is a shame.
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7-15-2008 @ 8:12PM
AJ Wiley said...
I think you're downplaying the success of Batman Begins. No, it wasn't HUGE, and certainly not in the same box office realm as the Spider-Man movies, but it was still a popular movie which people in my family, as well as my group of friends, who don't even like Batman movies or aren't movie geeks loved. So the audience was going to be big to begin with.
But unfortunately, it took Ledger's death to make it enormous.
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7-15-2008 @ 11:28PM
Jordan M. said...
well, i for one can proudly say ive been tittering with excitement for this movie for three years, ever since the famous final scene of begins. and i really think you are underselling batman begins' success...yeah it wasnt up to the absurd idea we have of success now (only 205 million? what a flop!), but it was pretty good, especially for a series of films that had severely burnt folks over the past ten years with two very awful installments. its only inevitable that TDK would be big....and now its going to be huge. but what a lot of people seem to forget is that the buzz was deafening last year, way before heath passed....so i really think heath dying has only attracted those with morbid curiosity. everyone else was already eagerly awaiting it.
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7-18-2008 @ 3:10PM
Tucker said...
After having seen the film with a bunch of self-described 'super-nerds' (seriously, you should see these guys), I can't possibly imagine a scenario under which there's any 'backlash.' The film is simply astounding, even judged in a complete vacuum. Pacing, plot and character development, dialog, cinematography; everything about it puts it up there among some of the film greats - not just great comic films, not just great action films, but great films, period.
As to Ledger's much-hyped performance, it truly is a masterpiece. He really does become the character - and for the first time I can recall, I had to remind myself that there was an actor up there, and not the other way around.
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