Cinematical

Beautiful Losers film trailer from beautifullosersfilm on Vimeo.

The documentary Beautiful Losers has been building buzz ever since it premiered at this year's SXSW Film Festival. It nabbed the Documentary Jury Award at Cinevegas earlier this summer and we now have a trailer (above, as well as news on a unique distribution partnership with Nike Sportswear. Oh yes, you heard that right -- Nike has partnered with Sidetrack Films and will help release the film in five markets, while also providing prints and advertising support (according to this indieWIRE story).

Directed by Aaron Rose and Joshua Leonard, Beautiful Losers features such celebrated artists as Harmony Korine, Mike Mills, Todd James, Ed Templeton, Tobin Yelland, Geoff McFetridge and more, and, through their own unique voices, we share with them memories of how each discovered their art and subsequently created an entire movement in the early '90s. From the synopsis on the film's official website: "Beautiful Losers focuses on the telling of personal stories. It speaks to themes of what happens when the outside becomes "in" as it explores the creative ethos connecting these artists and today's youth."

Beautiful Losers opens at New York's IFC Center this Friday before expanding to other cities. Check it out.