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'Pineapple' Opens to Big Bucks

Filed under: Action, Comedy, Sony, Box Office

Although I'd seen it twice already, I went ahead and accompanied my father to a showing of Pineapple Express last night, only to be greeted with a surprisingly packed 8:10 showing in the theater's largest auditorium. When we exited, the immediate lobby was fairly lined up with those waiting to catch the next showtime, and when I dashed across the hall to peek in on the 9:30 showing that some of my friends had caught, it was in an auditorium half the size and equally packed, down to people actually sitting on the floor space typically reserved for those in wheelchairs (fire hazard, schmire hazard).

I only say this because, if I hadn't gone last night, I would've been truly taken aback with the film's record-breaking $12.5 million opening yesterday. (In comparison, Superbad opened to $12.3 million last year, but on a Friday.) This bodes better for Pineapple than I had expected in general, what with it only having a week to itself before Tropic Thunder does its best to snatch away its overlapping audience.

Oh, and The Sisterhood of the Traveling Pants 2 also raked in almost $6 million itself, so, um, yay for that.

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