The Cuter, Cuddlier 'Porno' Poster
Filed under: Comedy, Romance, Celebrities and Controversy, The Weinstein Co., Fantastic Fest, Toronto International Film Festival, Posters
I'm not exactly sure where IMP Awards dug up this alternate poster for Kevin Smith's Zack and Miri Make a Porno, but for my money, it's an equally creative and eye-catching way to sell the stars compared to the current stick-figures-and-'Porno'-free campaign ... a campaign which, it should be said, hasn't stopped the flick from grossing $20 million by this past weekend, which is about on par with most of Smith's recent work and (again) not bad for an advertising angle that didn't push either his name or the faces of leads Elizabeth Banks and Seth Rogen.Besides, I really don't think the bright colors and cute animals would have led anyone to believe that the (admittedly sweet) Zack and Miri falls in line with, say, Happy-Go-Lucky, but we'll honestly never know if swapping colors for controversy would've had the same effect. (Hey, I still think that the Canadian poster would've done just fine.)
Check out this new (cutesy?) poster after the jump ...
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Reader Comments (Page 1 of 1)
11-10-2008 @ 2:45PM
Mike said...
Gotta disagree with you that the movie's take has been "not bad" thus far. I'd say it has not been good.
Sure, it's in line with Kevin Smith's other flicks. But this was supposed to be the mainstream, more accessible comedy that broke through. He has two hot leads, a controversy regarding the title that should've only helped the exposure, and a marketplace that at the time of release was devoid of much similar fair.
I'm sure they'll recoup their investment with the DVD, but I don't see how you can't consider this a box office disappointment. Perhaps opening on Halloween was not the best idea. If this were a summer release, it probably would've recouped its production costs on opening weekend.
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11-11-2008 @ 1:17AM
spamstratagem said...
LOL - "a poster for everyone who finds our movie title hard to swallow" - that's just too funny!
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