the golden globes Tagged Articles at Cinematical
The Rocchi Review -- With Special Guest David Poland of Movie City News
Filed under: Awards », Podcasts », Celebrities and Controversy », Oscar Watch », The Rocchi Review: Online Film Community Podcast »
Just how strange are the Golden Globes? Is Atonement a sure-fire, dead-lock Best Picture winner, or has it stumbled with the Academy before the race was even begun? Did Francis Ford Coppola "cut his own throat" with the release strategy for Youth Without Youth? And, speaking of cutting throats, will Sweeney Todd seduce the Academy, or have its hopes been washed away with the arterial spray? Joining James this week is David Poland, the critic, blogger and raconteur behind Movie City News as well as the wildly contentious, always insightful The Hot Blog. Listen in this week as James and David talk about the BFCA nominations from the inside, discuss the tarnished-yet-telegenic schizophrenia of the Golden Globes, and much more! And finally -- new this week on for The Rocchi Review -- you can listen directly here at Cinematical by clicking below:
As ever, you can download the entire podcast right here -- and those of you with RSS Podcast readers can find all of Cinematical's podcast content at this link.
Prepare for a whole lot of Oscar
Filed under: Awards », Fandom », DIY/Filmmaking », Newsstand », Movie Marketing », Oscar Watch »
As if reading the plethora of Oscar related stuff pouring out of Cinematical
wasn't enough, prepare yourself, for what I'm labeling, "The most insane marketing campaign evah!" Starting
next week, AMPAS will be shelling out the bucks by shoving down our throats an absurd amount of ads spread
wide across cable, print, radio and outdoor promos. Oooh, if we're lucky, maybe we'll spot fighter jets streaking
through the sky with Oscar banners. Dust off those binoculars people!
While AMPAS claims they've had their marketing campaign planned for awhile, some feel this impending ad blitz has a lot to do with those poor ratings for the Golden Globes and The Grammy's. That, coupled with the fact that our Oscar field is filled with indie flicks, may have some scrambling to get more viewers. Even though ratings were down by about 5% for last year's show, a 30-second ad on this year's show has gone up to roughly $1.6 million. Wait, I swear I hear Billy Joel's Pressure playing somewhere off screen.
As for what to expect from these ads, well, the theme appears to focus on inspiration. Staying away from the actual celebrities and tapping into the overwhelming emotional experience an Oscar broadcast brings, most TV and radio spots will feature past award show memories with the tagline, "Hold onto your dream." Oh, I'll be holding onto that dream all right...as well as my trusty remote control.
Jeremy Renner Wants To Be An Avenger
Directors We Love: Jim Jarmusch
Indie Roundup: 'Sweetgrass,' 'Clarkworld,' 'Broken Embraces'
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Watch: Famous 'Matrix' Scene Re-Created with LEGOs
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