the mummy 3 trailer Tagged Articles at Cinematical

Perhaps sensing that the dough was going to rise (ha!) on this puppy, Papa John's Pizza is sponsoring the new trailer for The Mummy: Tomb of the Dragon Emperor over on director Rob Cohen's blog, in preparation for the three-quel's forthcoming premiere on big screens and large pizza boxes everywhere come August 1.

Anyway, what's the difference between this new trailer and the one we got just a month back? Not all that much, really, which means that the film still looks to be an improvement over its noxiously overblown predecessor. Yes, after seven years, Brendan Fraser's character remains vocal about his wearying habit of fighting mummies. No, you're not crazy, Rachel Weisz isn't just bearing a passing resemblance to Maria Bello. Sure, their son seems to have aged ahead just enough to be both handsome and cocky in equal measure.

But all qualms aside, it isn't often when one gets to say that a movie looks to have a cooler Yeti than it does a three-headed dragon, so check out Cohen's blog for that trailer and other behind-the-scenes material, and here's to hoping that the film itself manages to be the most entertaining action-adventure blockbuster surrogate for the Indiana Jones franchise since... well, last month.

In an interesting move, it was announced today that the first trailer for The Incredible Hulk will arrive in theaters on June 13, and screen in front of prints of the actual film! I kid, I kid. Actually, according to SH, the first trailer for The Incredible Hulk will debut in early March -- most likely in front of 10,000 B.C. (on March 7). Earlier today, we asked you folks why love for the new Hulk film hasn't been as strong as we had all thought. And, as of right now, 44% of you feel it's because the marketing for the film has been way too light thus far. However, perhaps the studio was waiting for The Dark Knight, Iron Man and Indiana Jones to get all their crap out of the way first; maybe they've been itching to drop the full hammer in March all along?

The announcement came as part of Marvel's fourth quarter and full year operating results. Additionally, because of the writer's strike, Marvel says they will only release one in-house film in the latter part of 2009, instead of two (like they're doing this year with Iron Man and Hulk). That film, some suggest, will be the Matthew Vaughn-directed Thor. Or, it could be Ant-Man, Captain America or The Avengers. Yet, Thor seems to be the flick with the most work done already.

Head after the jump for news on the first trailer for The Mummy: Tomb of the Dragon Emperor ...